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Did you know that your email is supposed to be your best sales channel? 

The question is: Is it?

July 22nd 2026

What Bad Email Strategy Costs You

Most ecommerce brands have the same problems with email, even if they do not realize it yet.

Their list is full of contacts who never open, never click, and never buy. Those contacts reduce deliverability, inflate platform costs, and signal to email providers that your campaigns are not worth showing to real buyers.

Their campaigns go to everyone instead of the right people. 

No segmentation means generic content. And generic content means low open rates, low clicks, and low revenue.

You might be sending more emails hoping for more revenue. But volume without strategy does not work. It burns your list and kills your sender reputation.

What We Do Differently at Pro Marketer

We audit your list and remove what isn't working. This includes inactive contacts that have never purchased or engaged. Doing this improves deliverability and reduces platform costs immediately.

We fix deliverability issues before they get worse. We identiy spam problems, and improve your bounce rates, and domain reputation.

We segment your audience based on their behaviour (purchase history, engagement levels, and browsing patterns). Each group gets content that is relevant to them. That improves your opens rates, click rates, and repeat purchases.

We reduce volume and increase quality. Fewer emails sent to the right people at the right time consistently outperforms high-volume blasting to everyone.

How We Turned Relaxium’s Email Struggles into a 399% Revenue Surge

We worked with an ecommerce brand that had over 1.3 million contacts in Klaviyo. Their email revenue was far below what a list that size should produce. 

Campaigns were landing in spam. 

Engagement was low.

We cleaned the list down to 300,000 high-intent contacts. 

Fixed the deliverability issues. 

Built proper segmentation. 

Changed the strategy from volume to quality.

The results we achieved were incredible: 

• 399% increase in Klaviyo-attributed revenue. 

• 258.65% boost in order rate. 

• 85.53% of total sales driven by email. 

• Bounce rate down. 

• Spam rate down. 

• Unsubscribe rate down.

Same platform. Same brand. But a completely different strategy.

Let's Help You Build an Email System That Converts

If your Klaviyo account is not driving the revenue it should be, the problem is the strategy, not the platform.

We help ecommerce brands across beauty, skincare, supplements, and apparel build email systems that convert. 

If that is a conversation you want to have, simply reply to this email or click the link below.